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Our May Issue

Our May issue focuses on Healthcare Technology Management, so we're looking at a range of issues impacting these vital members of the hospital ecosystem. From interviews with industry thought leaders and a preview of AAMI Exchange, to our own feature reports examining the training gap between veteran CBETs and new team members.

As part of this coverage we will also be looking at the latest testing equipment and patient monitoring technology entering the market.

So if you're trying to reach HTM professionals with your products or services, be sure to place your ad in our May issue right now!


  • HTM Training Gap - Many BMET (biomedical equipment technician) programs across the country have been closing. We look at what this means for entry level training and how a new national BMET apprenticeship program might make all the difference.
  • What's new in patient monitors? - At a time when the clinician-to-patient ratio has been shrinking, patient monitor manufacturers are responding by improving workflows and the user interfaces on their products while moving into remote monitoring and EHR integration.
  • What's new in testing equipment? - The right testing equipment can make all the difference when managing a fleet of expensive medical technology. We look around the evolving market, where data-sharing capabilities and smart automation are being introduced.
  • Imaging Informatics - We talk to some of the best minds in imaging informatics to see how IT and radiology are coming together to improve multiple aspects of care delivery.


  • Infusion Pumps - ECRI shares some insight on infusion pump maintenance and safety trends / best practices.
  • RTLS - Reviewing the big picture ways that RTLS is can leverage healthcare data to improve operations.
  • Instructions for Use - In technology maintenance it sometimes seems like vendors and servicers are speaking two different languages, we look at how a new approach to instructions for use (IFU) may help clear the air.
  • Supply Chain Savvy - Assessing the role of mobile apps in a modern supply chain.
  • Imaging Department Manager - What does it mean to be patient-centric in the radiology suite?
  • Purchasing Insights - A big picture look at the evolution of HTM and technology.
  • HTM Perspectives - Tips on recruiting and retaining HTM staff.
  • Hospital Spotlight - We go behind the scenes at MultiCare Tacoma General Hospital and Allenmore Hospital.
  • People on the Move - A look at some of the big names taking new positions in healthcare.
  • Future of Healthcare - The future of equipment maintenance, by Dominic Smith, VP of service field and sales at Canon Medical Systems.


  • AAMI Leadership Q&A - Insights from Robert Jensen, AAMI president
  • SIIM Leadership Q&A - Dr. Chris Roth, SIIM Annual Meeting Program Committee Chair, talks about how imaging informatics have advanced over the last year.

Numbers that will drive your sales message home:

  • Total Circulation: 21,000
  • Diagnostic Imaging Center Manager/Supervisor: 5,000
  • Director/Manager Diagnostic Imaging: 4,000
  • Director/Manager Biomedical Engineering: 1,715
  • Additional Emailed Circulation: 32,500+
  • Advertising Deadline Close: Tuesday, April 13th
  • Materials Deadline Close: Thursday, April 15th

Bonus Distribution:

AAMI Exchange 2021 - Association for the Advancement of Medical Instrumentation, June 4–7, Charlotte, NC. This issue will be sent to over 2,000 pre qualified past AAMI attendees.

SIIM 2021 Virtual - Society for Imaging Informatics in Medicine June 24-26th, Austin, TX. This issue will be sent to over 1,000 pre qualified past SIIM attendees.

DOTmed is BPA certified, meaning that a neutral third party has verified our circulation numbers.

Advertise on DOTmed's Homepage: Check out the new Resource Guide to promote your company, products & services

Digital Distribution

Each month DOTmed emails a digital copy to 32,500+ users.

New sponsorship opportunities available.
Contact us for more information!

Click here to see previous issues

Special Advertising Deals for AAMI Exhibitors:

Front of book or AAMI content placement:
1/4 page + Pick two AAMI exhibitor bonuses $1,525    
1/2 + Pick Three bonuses $2,750    
Full + All four bonuses $4,550    

Back of book Resource Guide placement:
1/4 page + Any single AAMI exhibitor bonus $750    
1/2 + Any two bonuses $1,375    
Full + Any three bonuses $2,275    
All advertisers receive homepage banner

Bonus #1

Booth Write Up in Print
  • Featured in a special AAMI section in HCB News
  • List your company name and booth #
  • Highlight your services and invite customers to your booth
  • HCBN is emailed to over 32,500+ DOTmed online subscribers
  • Up to 100 word count, Due by Thursday, April 15th
$500 per placement if purchased separately from print advertisement

Bonus #2

AAMI Preview Email - Booth Write Up
  • High Visibility - AAMI preview email
  • List your company name, booth # and describe your services
  • Received by 13,500 DOTmed users the week leading up to AAMI
  • Received by thousands of past AAMI attendees from our internal database
  • Highlight your services and attach a link to your website
  • Up to 100 word count
$500 per placement if purchased separately from print advertisement

Bonus #3

Product Showcases
  • Featured in a special AAMI section in HCB News
  • Showcase your product here!
  • High quality photos
  • Summary of your product
$500 per placement if purchased separately from print advertisement

For a 5-Star Product Showcase please include :

High Resolution print-ready photo

75-100 word description ( will have final editorial control)


Bonus #4

Trade Show Press Release
  • Featured in a special AAMI section in HCB News
  • Highlight major milestones or achievements related to AAMI/Biomed
  • Increased exposure and branding opportunity
  • 250 word limit, due by Thursday, April 15th

Online submissions always free, send your press release to

$500 per placement if purchased separately from print advertisement

*Offer is valid for new print ad purchases only

Call your sales representative for more information: 866-999-DOTmed (3686) Ext. "Ads" (237) or email us at

Need an ad? DOTmed's award-winning in-house ad department is here to help.

See our Editorial Calendar here

See our Demographics, Rate Card and Display Ad Sizes, and Classified Ad Rates here .